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Please email all questions to dailybrief@promax.org


editorial director

PAIGE ALBINIAK :: paige@promaxbda.org

Promax Offices

5700 Wilshire Blvd, Suite 275
Los Angeles, CA 90036
310-788-7600

the industry standard in media and entertainment news

Brief leads the global conversation about the role marketing plays in the monetization of television across media platforms. By providing exclusive information, creative inspiration and unique insight about the global television industry, Brief seeks to clarify and bring perspective to the ever-evolving business of television through the lens of marketing.

Brief is a product of Promax, the global association for those passionately engaged in the marketing of television and video content on all platforms, inspiring creativity, driving innovation and honoring excellence. The association represents more than 10,000 companies and individuals at every major media organization, marketing agency, research company, strategic and creative vendor and technology provider and is considered to be the leading global resource for education, community, creative inspiration and career development in the media and media marketing sectors.

EDITORIAL STAFF

PAIGE ALBINIAK
Editorial Director
paige@promaxbda.org

Cate Lecuyer Marian
Digital Content Producer
cate.lecuyer@promaxbda.org

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contact us

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editorial director

PAIGE ALBINIAK :: paige@promaxbda.org

Promax Offices

5700 Wilshire Blvd, Suite 275
Los Angeles, CA 90036
310-788-7600

Please email all questions to dailybrief@promaxbda.org


the industry standard in media and entertainment news

Brief leads the global conversation about the role marketing plays in the monetization of television across media platforms. By providing exclusive information, creative inspiration and unique insight about the global television industry, Brief seeks to clarify and bring perspective to the ever-evolving business of television through the lens of marketing.

Brief is a product of Promax, the global association for those passionately engaged in the marketing of television and video content on all platforms, inspiring creativity, driving innovation and honoring excellence. The association represents more than 10,000 companies and individuals at every major media organization, marketing agency, research company, strategic and creative vendor and technology provider and is considered to be the leading global resource for education, community, creative inspiration and career development in the media and media marketing sectors.


Advertise with Brief

Please contact:

Stephen Earley
Vice President, Sponsorships
stephen.earley@promaxbda.org
310-789-1551

David Tilove
Manager, Strategic Partnerships
david.tilove@promaxbda.org
310-789-1504

Hot Spots FAQ

DIRECTIONS TO SUBMIT:

Email the link to a live and public YouTube or Vimeo video as well as the title of the spot to Daily Brief at dailybrief@promaxbda.org.

Please include relevant information with your submission, including the show’s premiere date, any special design techniques used in the making of the spot, and whether this is part of an overall rebrand strategy. The more information, the better.

Please also include any appropriate credit information, including client, agency, production company or director. We will make every effort to include credit information where appropriate.

WHAT DO I NEED IN ORDER TO SUBMIT?

1. Link to a public and live YouTube or Vimeo video

2. Name of the spot

3. Important information for the spot

4. Credits

WHAT TYPE OF WORK CAN I SUBMIT?

Any current media marketing promotion or design video content made for broadcast on-air or online. This includes work promoting media including television, digital, radio, etc., across the spectrum of entertainment, news, sports and so on. We also accept special projects and show opens and branding/rebranding packages for consideration. We do not accept company or sizzle reels. Ideally, we run campaigns in line with when they premiere on air or online so the sooner we can receive materials, the better. We generally do not run spots that are several months old.

If possible, please make your spot available to all countries and regions so all Promax members can see your work. If the spot has any non-English dialogue or voiceover, please include English subtitles where possible.

HOW OFTEN CAN I SUBMIT?

You can submit as many spots for consideration as often as you’d like, but our policy is to run work that began its original run within the last few weeks, and we try not to run work from the same company more than twice a month.

WHEN WILL MY SUBMISSION BE FEATURED?

Unfortunately, due to the high volume of submissions received, not all spots will be featured on Daily Brief. Most spots that are chosen by the editors are featured within 2-3 weeks of their submission date. We cannot guarantee if or when your submission will run.

WILL I BE NOTIFIED IF MY SUBMISSION IS GOING TO RUN?

We generally do not notify companies before running their work, but if you have questions you may contact the editorial department at dailybrief@promaxbda.org.

WHO DO I CONTACT IF I HAVE QUESTIONS?

Please email all questions to dailybrief@promaxbda.org.


Editorial Policy

The mission of Daily Brief is to serve the overall mission of Promax in the areas of Education, Information, Leadership, Community Engagement and Inspiration by ensuring:

a) Content Excellence: creating, curating and distributing the richest, most relevant and most rewarding content;

b) Activation Excellence: activating this content and this community through the most dynamic and engaging channels, including social media, conferences and podcasts;

c) Connectivity Excellence: Persistently connecting back to Promax and its membership.

Daily Brief is a journalistic organization housed within Promax designed to serve both Promax members as well as the TV industry at large. While Daily Brief is part of Promax, its main mission is to provide information, education, community and inspiration to anyone involved in the television industry and more specifically, entertainment marketing. The content found in Daily Brief is journalistic in nature and does not exist to provide publicity for Promax, Promax members or any entity, although occasionally articles that appear on Daily Brief may serve members’ or others’ promotional interests.

Daily Brief adheres to journalistic standards. That means its primary goals are fairness, accuracy, integrity and truth. Daily Brief’s reporters, writers and editors are tasked with presenting all sides of a story, as well as quoting sources with precision.

To that end, Daily Brief’s reporters, writers and editors may agree to share on-the-record quotes with interviewees and sources prior to publication. Quotes may be “cleaned up” prior to publication, with “ums” removed or extraneous words deleted, but all quotes must be presented as close to the original as possible, with the speaker’s intent and context fully preserved.

While on-the-record quotes may be shared ahead of publication for approval, it is not Daily Brief’s policy to share entire stories with subjects prior to publication. This is standard journalistic practice so as to avoid giving control over the reporting, writing and presentation to the other entity, as well as to avoid having any conflict of interest.

Incorrect facts — no matter how small — can and should be corrected as soon as possible. If a fact isn’t entirely wrong, but is under question or is subjective in nature, it may also be noted in a correction. Daily Brief’s small team checks its own facts. That said, Daily Brief’s reporters, writers and editors are not expected and are not obligated to make changes to subjective phrases, such as descriptions, for subjective reasons or objections.

It is not Daily Brief’s objective to present any company or entity — whether Promax member or not — in a favorable or an unfavorable light. It is Daily Brief’s mission to cover the business of TV media marketing, with fairness, truth, accuracy and integrity. As a result, one entity’s positive phrasing may be another’s negative phrasing, with a constant aim on keeping the story fair, accurate and truthful.

Stylistically, Daily Brief refers to the AP Stylebook.

Submissions to Hot Spots are guided by an FAQ. Both Hot Spots and The Work selections are chosen by Daily Brief’s editorial team from submissions as well as their own searches. Selections are subject to Daily Brief’s editorial process.


Entries tagged with: Netflix

Hot Spots Elastic Draws Connections in Main Titles for Netflix’s…

Elastic intersperses interviews with stars such as Jamie Foxx, Lionel Richie and Ludacris into main-title sequence.

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Work ‘Dear White People’ Vol. 3 Brings ‘Same Title, New Spin’

Streamer unveils season three trailer and key art ahead of Aug. 2 premiere date.

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Work Netflix Tackles Sexual Assault in New Miniseries, ‘Unbelievable’

Toni Collette, Merritt Wever, and Kaitlyn Dever star in series premiering Sept. 13.

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Top Stories HBO Tops Emmy Nominations, As ‘Game of Thrones’ Sets Record

Network receives 137 nominations, while Netflix comes in second with 117.

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Top Stories BBC Studios’ Jackie Lee-Joe Named Netflix CMO

BBC Studios vet replaces Kelly Bennett, who retired from company earlier this year.

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Work Netflix’s ‘Sugar Rush’ Returns for Sweet Second Season

Baking reality competition returns to streamer July 26.

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Top Stories 7 Ways ‘Stranger Things’ Tapped ‘80s Nostalgia for Season…

Nike, Baskin-Robbins and more partake in marketing ahead of record-breaking season.

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Work Katee Sackoff Returns to Space in Netflix’s ‘Another Life’

Streamer releases first teaser, key art for sci-fi drama series, premiering July 25.

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Work Fab Five Return to High School in ‘Queer Eye’ Season 4

New season of “make-better” series premieres July 19 on Netflix.

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Work Seinfeld Rides with Murphy, Rogen in ‘Comedians in Cars’…

Martin Short, Jamie Foxx and more will appear in eleventh season on series, returning July 19 on Netflix.

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Work Netflix Reveals ‘The Witcher’ First-Look Images

Streamer also unveils series logo, teaser art and tagline ahead of San Diego Comic-Con 2019 panel.

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Work ‘Orange is the New Black’ Says Farewell in Final Season Trailer

Netflix unveils trailer and fan-designed key art for seventh season of prison dramedy, premiering July 26.

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Work No One is Safe in Action-Packed ‘Stranger Things 3’ Trailer

Netflix releases final, action-packed trailer two weeks before July 4 premiere date.

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Work ‘Dear White People’ Honors Juneteenth with Vol. 3 Premiere…

Cast debates between sweet and salty grits in season three date announcement.

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Work Ladies of Wrestling Take on Vegas in ‘Glow’ Season 3

Netflix adds Geena Davis as recurring guest star for third season, premiering Aug. 9.

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Work Netflix Releases ‘Black Mirror’ Music Video Starring Miley…

Video premiered live on YouTube one week after season five premiere.

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Digital How Netflix is Using Gaming to Bring Original Content to Life

Streamer discusses upcoming ‘Stranger Things,’ ‘Dark Crystal’ games at E3 on Wednesday.

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Work ‘Jessica Jones’ Struggles to Save Herself in Final Season…

Series finale premieres Friday, June 14 on Netflix.

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Work Darkness Rises in Netflix’s ‘Dark Crystal: Age of Resistance’

Netflix’s prequel series, based on Jim Henson’s 1982 feature film, premieres this August.

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Work One Man Changes History Class in Netflix’s ‘Mr. Iglesias’

Stand-up comedian Gabriel Iglesias to star in series premiering June 21.

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Work Netflix’s ‘Jessica Jones’ Gets Final Season Premiere Date

Superhero series, canceled by streamer in February, to premiere final 13 episodes next month.

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Work ‘Black Godfather’ Hails ‘Original Influencer’ Clarence…

Documentary features interviews with Barack Obama, Snoop Dogg, Suzanne de Passe, and more.

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Work ‘Orange is the New Black’ Teases Final Season with Familiar…

Remember all their faces, remember all their voices.

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Work ‘Stranger Things’ Revives Infamous ‘80s Soft Drink, New…

Netflix and Coca-Cola announce partnership that includes branded cans, product placement and old-school commercial.

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Digital Netflix Releases ‘Black Mirror’ Season 5 Episode Trailers

Three-episode season stars Anthony Mackie, Miley Cyrus, Topher Grace and more.

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Digital Nerds Become Bosses in ‘How to Sell Drugs Online (Fast)’

German series follows two high school students who their own launch online drug business.

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Digital Technology Controls Everything in ‘Black Mirror’ Season 5

Fifth season of sci-fi anthology to star Miley Cyrus, Topher Grace and more.

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Digital Sacrifices Don’t Always Lead to Success in Netflix’s…

Renée Zellweger stars as temptress Anne in new thriller series.

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Work Nola Navigates Love and Art in ‘She’s Gotta Have It’ Season…

Based on Spike Lee’s 1986 film of same name, series follows Nola Darling as she balances career goals and love life.

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Work Freedom is Fun But Dangerous in Netflix’s ‘The Society’

‘Lord of the Flies’-inspired series follows group of teenagers who must survive a mysterious world on their own.

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Work Relationships Are Far From ‘Easy’ in Season 3 Trailer

Netflix’s anthology series returns for third and final season May 10.

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Work ‘Designated Survivor’ Gets Season 3 Release Date on Netflix

Series premieres on streaming service after being canceled by ABC in September 2018.

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Digital Renée Zellweger Makes Tempting Offer in Netflix’s ‘What/If’

All 10 episodes of neo-noir social thriller premiere May 24.

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Hot Spots Carmen Sandiego Appears All Over the World in Netflix Main Titles

Los Angeles-based Chromosphere animated sleek main title sequence.

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Work Central Park Five Retell Their Story in Netflix’s ‘When They…

Ava DuVernay serves as writer and director for four-part miniseries based on wrongful conviction trial.

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Digital Tiffany Haddish, Ali Wong Are ‘Tuca & Bertie’

Animated Netflix show comes from creators of 'Bojack Horseman.'

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Top Stories Netflix Preps for Biggest FYSee Event Yet

Held at Raleigh Studios in Los Angeles, Emmy event runs from May 5 through June 9.

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Work Netflix’s ‘Lucifer’ Rises for Season 4 in Steamy Teaser

Spot reveals May premiere date for drama starring Tom Ellis.

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Work Laura Linney Finds Her Home in Netflix’s ‘Tales of the City’

Reboot based on Armistead Maupin’s LGBTQ novels premieres June 7.

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Hot Spots Beyoncé’s ‘Homecoming’ Chronicles Iconic Coachella Performance

Netflix documentary takes us behind the scenes of singer’s historic headlining performance in 2018.

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Hot Spots Main Titles for Netflix’s ‘7 Days Out’ Emphasize…

Bigstar focuses on 4K video, clean graphics in main-title sequence that speeds up as debut day gets closer.

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Work Netflix Reveals First Look for Drake-Produced Series ‘Top Boy’

New trailer and images reveal cast for British crime drama's return this fall.

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Work Netflix’s ‘Dead to Me’ Blends Grief and Comedy

Starring Christina Applegate and Linda Cardellini, dark comedy follows two grieving widows who form an unlikely friendship.

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Work Netflix’s ‘Special’ Shows Journey of Gay, Disabled Man

Based on Ryan O’Connell’s memoir, comedy features gay man living with cerebral palsy.

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Work Uma Thurman Stars in Netflix Horror Series ‘Chambers’

Streamer released first-look image for series set to premiere April 26.

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Work

‘Z Nation’ prequel will premiere April 11.

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Work Cruz, Hayek Board ‘Our Planet’ As Narrators for Spain,…

Netflix's nature docuseries from creators of ‘Planet Earth’ debuts April 5.

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Top Stories Go On An Interactive Adventure in Netflix’s ‘You…

You decide host Bear Grylls' journey starting April 10.

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Work Sabrina Embraces Her Inner Darkness in ‘Chilling Adventures’…

Part two of supernatural coming-of-age series drops April 5 on Netflix.

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Work ‘BoJack,’ ‘Queer Eye’ Co-Exist in New…

‘Meanwhile, Inside Your Netflix’ shows what happens when streamer’s characters come together.

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Digital Gang Finds Life-Changing Cash Stash in Netflix’s ‘On…

Season two drops on Friday, March 29.

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Work Joel Faces Eternal Question in ‘Santa Clarita Diet’ Season…

Will he choose to spend eternity with his zombie wife?

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Hot Spots

Campaign features strong female leads across regional shows, not just those airing on Fox channels.

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Top Stories Netflix CMO Kelly Bennett Exiting After 7 Years

Marketing pioneer will stay until replacement is found at the streaming service.

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Work Emotions Run High in ‘Queer Eye’ Season 3 Trailer

Makeover series will teach new group of heroes to love themselves, including show’s first duo and lesbian.

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Work Ava DuVernay Reveals Teaser for Netflix Series, ‘When They…

‘Selma’ director’s limited series tells story of five teenagers wrongfully accused of rape in 1989.

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Work Idris Elba Stars as DJ Turned Nanny in New Netflix Comedy

‘Turn Up Charlie' follows titular character as he becomes world-class DJ, music mogul and...nanny?

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Work Praire Wakes Up in Alternate Reality in ‘The OA: Part II’

Two years after its initial debut, Netflix's sci-fi series will resume Original Angel's story in new dimension.

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Work ‘Amy Schumer: Growing’ Shows a New Side of Comedian

Netflix comedy special offers honest take on life as pregnant newlywed.

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Digital Netflix Will Possess Bly Manor in Second ‘The Haunting’…

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Top Stories Children’s Book from ‘Unbreakable Kimmy Schmidt’ to Be…

Fantasy novel ‘The Legends of Greemulax” will live on in real life.

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Digital Bon Appétit: ‘Santa Clarita Diet’ to Return for Season 3

For better or worse, in sickness, health and…cannibalism?

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Work Netflix’s ‘Love Death and Robots’ Is Purposely…

David Fincher, Tim Miller team to curate 18-episode animated anthology that they deem 'not suitable for the mainstream.'

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Work Netflix Reveals ‘Queer Eye’ Season Three Premiere…

Fab Five announced the new season through Instagram with the help of Carly Rae Jepsen's new single.

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Digital Villains Have the Best Job in Netflix’s ‘The Umbrella Academy’

Streamer launched spot during Grammy Awards, offering closer look at series' characters.

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Work Netflix To Take Stab at Dating on Valentine’s Day

Streamer's first dating reality series follows six singles as they navigate the tricky world of dating.

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Digital Netflix Reveals New Intro for Original Programming

Animation is meant to reflect diverse spectrum of stories, emotions, languages, fans and creators that make up streamer’s…

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Hot Spots Elastic Layers Media for Netflix’ ‘Ted Bundy’…

'Conversations' With A Killer premiered on Netflix on January 24, exactly 30 years after infamous serial killer's execution…

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Work Eight Days to Save the World in Netflix’s ‘The Umbrella Academy’

Kids with superpowers unite around their adopted father’s death learn of the looming apocalypse.

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Work Golden Globe-Winner ‘The Kominsky Method’ Renewed for Season…

Production to start later this month in Los Angeles.

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Work Netflix’s ‘Black Earth Rising’ Focuses on Rwandan Genocide

Powerful trailer features star Michaela Coel as a survivor trying to discover the truth of her past.

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Digital Frank Castle is Back in the Fight in ‘Marvel’s The Punisher’

Netflix’s bloody trailer shows the vigilante drawn into a mystery after helping a young girl.

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Work Netflix Takes Things ‘One Day at a Time’

Season three trailer introduces guest star Gloria Estefan as Lydia’s estranged sister.

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Work Nadia Keeps Dying in Netflix’s ‘Russian Doll’

Dark comedy co-created by star Natasha Lyonne, Amy Poehler and Leslye Headland to premiere in February.

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Work ‘Grace and Frankie’ are ‘Never Too Old to Not Give a F—k’

Season five finds them embracing a new laid-back attitude toward life.

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Top Stories What Daily Brief is Looking Forward to in 2019

From Game of Thrones' final season to Olivia Colman starring as Queen Elizabeth in Netflix's 'The Crown,' here's what we're…

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Top Stories FX, Netflix Lead 2019 Golden Globes TV Field

FX’s ‘The Americans, Netflix’s ‘The Kominsky Method’ win best drama, comedy.

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Work Frank Castle is a New Man in ‘Marvel’s The Punisher’

The marine-turned-vigilante is ‘the one who does the killing’ in season two.

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Work ‘Stranger Things’ Returns to the Upside Down with a Bang

Netflix’s teaser reveals season three will unfold around the Fourth of July.

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Top Stories

Streamers offer more original scripted series than broadcast, basic cable or pay cable for first time ever, according to…

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Top Stories Daily Brief’s Ten Favorite Main Titles of 2018

From 'Chilling Adventures of Sabrina' to 'The Terror' to 'Counterpart,' here are some of the opening title sequences we loved…

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Top Stories Netflix Leads SAG Nominations with 15

Amazon came in second with eight, followed by HBO with six and FX with four.

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Work Netflix’s ‘Unfortunate Events’ Prepares for…

Things seem to finally be turning around for the Baudelaires when series returns Jan. 1, 2019.

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Top Stories HBO Leads Critics’ Choice Awards with 20

FX comes in second with 17, followed by Amazon with 12, and Netflix and NBC tying with 11 each.

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Work Netflix Reveals ‘Stranger Things’ Episode Titles for Season…

Names like ‘The Mall Rats’ and ‘The Battle of Starcourt’ point to the importance of the show’s Starcourt Mall.

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Digital ‘Chilling Adventures of Sabrina’ Celebrates the Winter Solstice

‘A Midwinter’s Tale’ holiday special means lighting the yule log and singing pagan carols.

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Work ‘The Innocent Man’ Digs Into Two Small Town Murders

True-crime docuseries based on John Grisham explores four men who charged with murder who maintain their innocence.

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Work BBC One Debuts Trailer for ‘Watership Down’ Animated Adaptation

Series doesn’t shy away from darker tones in retelling of classic tale.

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Work ‘Chilling Adventures of Sabrina’ Gets More Magical this Spring

Sabrina walks ‘path of night’ as she holds on to her mortal friends in Netflix’s season two.

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Digital Festive Dessert Fails Ring In Netflix’s ‘Nailed It! Holiday!’

Quirky baking show will return for six-episode holiday-themed season.

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Work Steve, DJ Rekindle Their Relationship When ‘Fuller House’…

And the Tanner-Fuller family gets ready to welcome a new baby thanks to Kimmy Gibbler.

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Work Netflix to Debut Japanese Manga ‘Ultraman’ on April…

Anime series is modern reboot of show from 1960s.

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Work Netflix Unveils Key Art for ‘The Innocent Man’

Streamer also sets December debut for docuseries based on best-selling book by John Grisham.

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Top Stories ‘House of Cards’’ Audience Drops Off for Final…

Netflix dropped sixth and final season of series, starring Robin Wright, on Nov. 2.

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Work Puberty Gets Even Messier in Season 3 of ‘Big Mouth’

Netflix uses quick cuts of awkward noises to reveal plans for animated series' return.

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Work

Rappers react during private screening of series' new season and a pop-up ‘marijuana maze’ opens in Manhattan.

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Work Frank Makes New Friends in Netflix’s ‘F Is for Family’

F also stands for plenty of foul language in the season three trailer of the animated show from comedian Bill Burr.

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International The King Rises in Netflix’s Korean Original Series ‘Kingdom’

Series showcases streamer’s increased investment in Asian storytellers.

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International Netflix Offers First Look at ‘Our Planet’

Visually stunning documentary to be narrated by Sir David Attenborough.

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Top Stories Netflix Leads List of 2018’s Top 10 Streaming Services

Netflix is followed by Amazon Prime Video, Hulu, according to Parks Associates.

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