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Brief leads the global conversation about the role marketing plays in the monetization of television across media platforms. By providing exclusive information, creative inspiration and unique insight about the global television industry, Brief seeks to clarify and bring perspective to the ever-evolving business of television through the lens of marketing.
Brief is a product of PromaxBDA, the global association for those passionately engaged in the marketing of television and video content on all platforms, inspiring creativity, driving innovation and honoring excellence. The association represents more than 10,000 companies and individuals at every major media organization, marketing agency, research company, strategic and creative vendor and technology provider and is considered to be the leading global resource for education, community, creative inspiration and career development in the media and media marketing sectors.
For more information about PromaxBDA membership, conferences, events, professional development and other programs please visit www.promaxbda.org.
Cate Lecuyer Marian
Digital Content Producer
Vice President, Strategic Partnerships
Manager, Strategic Partnerships