In a landscape where telenovelas once ruled, Latin American television has evolved into an ever-growing powerhouse, spearheaded by original content, co-productions and creative agencies that all contribute to the country’s high-end dramatic makeover within in the industry.

From unique campaigns designed to target different audiences for the same show, to strategic rebrands, channel launches and studios that shine, here’s a look at our some of our favorite, top performing stories from the region in 2017.

5. Caracol Television Introduces Alias J.J. Series with 2 Distinct Campaigns

Colombian channel Caracol Television developed two campaigns: one aimed at the local market and the other at international viewers for the launch of its new series about Alias J.J.—Medellín cartel lieutenant and right-hand man to legendary drug trafficker Pablo Escobar.

Version Español: Caracol Television presenta la Serie Alias J.J. implementando dos sobresalientes campañas

4. Creative Review: The Evolution of Mu Design

Strong typography, and audio experience has helped Mu Design and it’s founder Moira Abramzon stand out as it expands into digital projects.

Version español: Creative Review: La evolución de Mu Design

3. Brand/Rebrand: Inland Studio Deconstructs Fox Crime

Deconstructing a crime scene is an important part of the investigative process, and Argentine design agency Inland Studio used that same concept when using a glitch effect that gives the Fox Crime rebrand a more modern look.

Version español: Brand/Rebrand: Inland Studio decosntruye Fox Crime

2. How Univision is Evolving Its U.S. Brand

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Univision’s partnership with Netflix, dedication to more original series, and new streaming services are all aimed at bringing the network to a younger demographic.

Version español: Cómo Univision está Desarrollando su Marca en Estados Unidos

1. Nat Geo Kids Lands First in Latin America

Multi-platform destination aims to develop generation of explorers.

A new generation of explorers has arrived with Nat Geo Kids, a multi-platform television and app experience that serves as Fox Networks Group Latin America’s first product for children. The launch targets kids ages 4-7-years-old with creative focused on developing curiosity.

Version español: Nat Geo Kids llega primero a Latinoamérica


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