PromaxBDA unveiled the 2018 PromaxUSHispanicAwards, a new competition designed to globally recognize creative marketing aimed at U.S. Hispanic audiences.
As the global association for the entertainment marketing industry, PromaxBDA represents thousands of professionals who build, market, and promote the biggest brands in media.
The PromaxUSHispanicAwards are the organization’s highest honor for U.S. Hispanic entertainment marketing, promotion and design, and the only award competition of its kind celebrating marketing aimed at the demographic.
“To say the Hispanic market in the United States is big would be an understatement,” said Stacy La Cotera, PromaxBDA executive producer, live events and award shows and SVP, global awards development. “Hispanics represent the largest minority in the USA and this is why it is important that we honor and celebrate the amazing marketing strategy and creative contributions targeting the U.S. Hispanic market.”
From general branding spots, to stellar social media campaigns and more, PromaxBDA is accepting submissions for the competition through August 30.
Finalists will be determined by industry professionals from across all facets of entertainment, and will then be reviewed by a jury representing some of the most significant media brands in the industry.
Winners will be announced during an awards ceremony and dinner on November 14 at the New World Symphony Center in Miami, Fla.
The event will take place during the 2018 PromaxBDA Latin America Awards, which honors outstanding achievements across Central and South America, providing an opportunity for Latin American marketing teams and agencies to be recognized on a global level.
Tags: latin america