Creative agency Loyalkaspar has hired Erin Serletic as its new head of client partnerships.

Serletic has spent years mastering client relationships at high levels all across all media, and brings extensive industry foresight and business development savvy to the position.

She’s held similar roles at leading design and branding firms including Capacity, where she worked for nearly eight years, as well as Trollbäck+Company, where she worked for five years. Serletic graduated from North Carolina State University with a bachelor’s degree in communication.

Her passion for her work and sincere commitment to clients makes her an exciting addition to Loyalkaspar, the agency said in a press release.

Based in California, Serletic will be working closely with teams on both coasts.

“It’s the perfect time to join [Loyalkaspar] considering they share my passion to further expand into gaming and other previously untapped industries,” Serletic said in a statement.


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