People—whether celebrities or the non-famous—often wear masks to conceal their true selves. In staying true to its tagline—“Real Lives. Real Stories. Real Celebrities.”— cable network Reelz seeks to reveal what lays behind people’s masks.

The above brand spot features a creepy re-imagining of the classic song, “Put On A Happy Face” by torch singer/producer SJae (aka Samantha Jay) from the musical Bye Bye Birdie, while the below spot promotes Reelz’ series Murder Made Me Famous.

The spots began running on DirecTV in late 2017 and started on other cable and satellite operators this week.

CREDITS “Put On A Happy Face”

Reelz In-House Marketing

Executive Producer: Artie Scheff, SVP Marketing

Executive Producer: David Zaccaria, VP Marketing & On-Air Promotion

Director: Bruce Koken

Director of Photography: Ariel Rakes

Art Director: Kathryn Jaroneski

Producer/Editor: David Ferry

Wardrobe/Stylist: Kip Caswell

Music Composers: Charles Stouse and Lee Adams

Recording: SJae​

Production Company: 8292 Productions

CREDITS “Murder Made Me Famous”

Reelz In House Marketing

Executive Producer: Artie Scheff, SVP Marketing

Executive Producer: David Zaccaria, VP Marketing & On-Air Promotion

Director: Bruce Koken

Director of Photography: Ariel Rakes

Art Director: Kathryn Jaroneski

Producer/Editor: Keith Baca

Wardrobe/Stylist: Kip Caswell

Music Composer: Sonny Curtis

Recording: Joe Hogue

Production Company: 8292 Productions


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