To open PromaxGames 2019 in San Francisco, New York-based creative agency Loyalkaspar converted its recent rebrand of the global entertainment marketing association into a retro video game, with references to old favorites like PacMan and Galaga.

PromaxGames took place on Wednesday, April 17 at The Village in San Francisco, and featured sessions from game leaders such as YouTube and Microsoft. it concluded with an awards celebration hosted by IGN’s Daemon Hatfield.


Agency: Loyalkaspar

Chief Creative Officer: Beat Baudenbacher

President: David Herbruck

Designer: Joe Fuller

3D and 2D Animation: Joe Fuller

Additional 2D Animation: Victoria Koch

Music & Sound Design: Greg Smith

Producer: Tess Sitzmann​

Tags: hot spots loyalkaspar promaxgames promaxgames 2019

  Save as PDF