DixonBaxi played with the concept of phosphorescent light particles in neon tones of pink, purple, blue and green for a radiant kick off to the Pyeonchang Winter Olympics on Eurosport.

The main titles for the 2018 Opening Ceremony set an electrifying tone for the events to come. Let the games begin!


Eurosport Creative Director: Guillaume Mouillé

Brand Agency: DixonBaxi

Eurosport Head of Department of On-Air and Off-Air Design and Promo: Philippe Oizillon


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